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3 Reasons Why Brands are switching from CTV to Outdoor Advertising
https://oongalee.com/3-reasons....-why-brands-are-swit
Brands are swapping CTV for out-of-home advertising because it’s more effective. Out-of-home advertising, which includes billboards, bus shelters, and other ads seen outside the home, is becoming an increasingly popular way for brands to reach consumers.

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